When evaluating an advertisement, many factors must be taken into account. What magazines are the advertisements found in? Do they have a certain identifiable demographic. What magazines are the advertisements not found in? Do the changing themes correlate with the target audience of the magazines? Are there any cultural assumptions or certain association of race, class, or gender made in the advertisements? The advertisements that I have chosen to evaluate contain many gender based assumption.

In Buy Chevy Truck the end selling the Saturn retail brand could be the biggest mistake of all for General Motors. The retail network would open a ready-made floodgate for a host of new foreign competition to its current market position. Think China and India. All they lack is a solid dealer network in America where they can distribute, sell and service their wares, as the cars are already in the works.

This advertisement goes against the grain. Generally, women aren't associated with doing heavy duty yard work or using large tools. But this advertisement implies that women do use these tools, and their knowledge of the kitchen and of cutting butter can be applied to the chores in the backyard. Featuring a woman in this advertisement is wise since the magazines Chevy Truck Deal readership is almost entirely women. The women who read this magazine attempt to accomplish tasks by themselves and possess a fondness for gardening and landscaping.

HINTERLAND On your drive through the hinterland, discover the pretty town of Montville,which is home to pottery studios, art galleries, antique stores, and fashion houses. Another 20klms north through Nambour is Yandina. You will find the Ginger Factory there where you can have an interesting tour and buy gingerbread men and ginger candies made from quality Buderim ginger.

Accessory # 4 - Leveling Kits. These are very popular accessories for Chevy owners. Generally they are installed to level the truck in the front to help the appearance of the wheels look the same in all the wheel wells. Just a note on front bumpers guys they can be adjusted forward to help accommodate a slightly lager tire. The biggest downfall with a buy chevy truck lease is the small wheel wells and this limits tire size and this si where the bumper adjustment and leveling kit will help.

This advertisement features a man and a woman playing football. The man is lifting the woman into the air. Both are laughing and full of excitement. The scene takes place in an open field, but the background is hazy to reduce its importance. Both the man and the woman are dirty from the football they have been playing. The woman's armpit is located within inches of the man's face.

"We've been competing with Ford, GM and Dodge for 50 years. We know the full-size market is very loyal and smart. Once they get familiar with the Tundra, get to know it, I think they will consider it. Loyalty is definitely key in this market, but it will only get you so far," Morrissey noted.