When evaluating an advertisement, many factors must be taken into account. What magazines are the advertisements found in? Do they have a certain identifiable demographic. What magazines are the advertisements not found in? Do the changing themes correlate with the target audience of the magazines? Are there any cultural assumptions or certain association of race, class, or gender made in the advertisements? The advertisements that I have chosen to evaluate contain many gender based assumption.

I am very pleased with the Auto Tech Clinic located on Michigan Avenue at Telegraph Road in Dearborn, Michigan. They have supplied me with great service time and time again. Prior to this visit, I had only had oil changes and brakes done at this shop and was always pleased. In fact, last year I took my car in for brakes, which I thought I needed. The Auto Tech technician, on that day, came out to tell me I didn't need brakes at that time. He could have easily sold me the brakes, my car had 60,000 miles on it and the original brakes were still on it. I would have never questioned the repair, but he chose to be honest, and I got another 12,000 miles on those brakes before I returned to have them replaced. Auto Tech gave me a great price on that Buy Chevy Truck brake job too.

This advertisement goes against the grain. Generally, women aren't associated with doing heavy duty yard work or using large tools. But this advertisement implies that women do use these tools, and their knowledge of the kitchen and of cutting butter can be applied to the chores in the backyard. Featuring a woman in this advertisement is wise since the magazines Chevy Truck Deal readership is almost entirely women. The women who read this magazine attempt to accomplish tasks by themselves and possess a fondness for gardening and landscaping.

HINTERLAND On your drive through the hinterland, discover the pretty town of Montville,which is home to pottery studios, art galleries, antique stores, and fashion houses. Another 20klms north through Nambour is Yandina. You will find the Ginger Factory there where you can have an interesting tour and buy gingerbread men and ginger candies made from quality Buderim ginger.

Buck's art knives have become popular brand in themselves. These are manufactured in association with other companies viz, National Rifle Association, Ford Motor Company, chevy truck models, West Virginia State Police, Roy Clark, Republic Studios and many more. Yet another class of popular knives are the Gerber Knives. You can have them as hunting knives, pocket knives, and the tactical knives. They make prominent use of refined quality stainless steel blades with different variations in the handles. You can easily find them from Gerber with handles made of Kraton rubber, aluminum, nylon and laminate.

If you have to pull a trailer behind your truck you will notice that your gas mileage decreases. Usually a trailer is taller than the truck, and this blocks the wind, obviously. There are spoilers that you can install on the cab of your truck to help the wind go over the trailer and therefore it won't put as much of a pull on the truck's engine.

American Graffiti (1973) - Was this really a surprise to any of you? Nothing but classic cars, cruising, great music, humor, a few races and lots of fun! We get a nice but piss yellow 32 Ford powered by a 327, a 58 Chevy Bel Air also powered by a 327, a girl in a 56 T-bird and a Black 55 Chevy (actually the same one from Two Lane Blacktop). This movie really is all about cars, not coming of age. The movie ends with a great showdown between the 32 Ford and the 55 Chevy!