When evaluating an advertisement, many factors must be taken into account. What magazines are the advertisements found in? Do they have a certain identifiable demographic. What magazines are the advertisements not found in? Do the changing themes correlate with the target audience of the magazines? Are there any cultural assumptions or certain association of race, class, or gender made in the advertisements? The advertisements that I have chosen to evaluate contain many gender based assumption.

If you decide on buying the 1950 Buy Chevy Truck, you must be mentally prepared to take up the challenge of restoring it. This is one of the models that is conducive to restoration. It is worth consulting professionals or people, who have already restored vintage autos. Joining the local car club as a member can provide you an opportunity to meet people who are interested in this hobby. They can guide you in the restoration process. You can find used parts of this model online to complete the vintage restoration project.

This advertisement goes against the grain. Generally, women aren't associated with doing heavy duty yard work or using large tools. But this advertisement implies that women do use these tools, and their knowledge of the kitchen and of cutting butter can be applied to the chores in the backyard. Featuring a woman in this advertisement is wise since the magazines Chevy Truck Deal readership is almost entirely women. The women who read this magazine attempt to accomplish tasks by themselves and possess a fondness for gardening and landscaping.

Also during the test drive, go up hills and in curves see if it has enough power in the motor to get you around. Don't turn on the radio; you need it to be quiet to see if there are any strange noises from the motor. Make sure the car handles well and does not need to be lined up. Make sure any dealer oral promises are written down and signed for so they have to back up their promises.

My brother was nine years old when this happened. People say children have imaginations and I would accept this as such were it not so detailed. This truck was never mentioned because in my grandma's mind it was practically a forgotten memory. No pictures of the truck existed. I have viewed every photo my grandmother owns many times and I have never seen an old fashioned chevy truck z71 in any of the photos. How could my brother have known about that truck when it was a part of his grandfather's life twenty-five years before he was born?

This advertisement features a man and a woman playing football. The man is lifting the woman into the air. Both are laughing and full of excitement. The scene takes place in an open field, but the background is hazy to reduce its importance. Both the man and the woman are dirty from the football they have been playing. The woman's armpit is located within inches of the man's face.

On Part 4 of our series of articles about truck restorations I will talk about more lessons learned the hard way during the restoration of my 1954 Chevy truck.